Marketing Mantra: Mark Your Millennials
As a millennial myself, I’ve been rather intrigued by the recent eruption of articles revolving around millennials . I am rather amused by the irony of this considering how many of them criticize us...
View ArticleLetting Your Brand Speak
People buy from people they like. So the age old adage goes. This may seem like somewhat of a sales cliché but in fact is as true today as it ever was, particularly among the Millennial generation,...
View Article(Dis)Advantages of In-feed Image & Video Ads on Social Media Platforms
Instagram confirmed this week on its blog that it will start adding image and video ads in the US within the next couple of months. It was not declared when this will happen in other countries. The...
View ArticleClued in Companies Put Social Media Professionals in High Demand
Business is booming for social media professionals. On LinkedIn alone there has been a huge surge in demand for social media experts. Social media job postings increased by 1357% from small and big...
View ArticleInfographics: Capturing Online Attention
Are you one of the 65% of the world’s population that are “visual learners” Often it can feel like there is too much information on the web and too little time to take it all in. That’s where the...
View ArticleBuild it and They Will Come: Construct an Engaged Social Network for your...
The word networking can, for many, conjure up images of awkward conversations at conferences, forced laughs and the collecting of business cards. It shouldn’t. In today’s world social networks have...
View ArticleSocial Network History 101: From MSN to Twitter and Beyond
Social Network History 101: From MSN to Twitter and Beyond Image: Blogging Bistro What was your first introduction to social media? MySpace? Geocities? Facebook? The origins of social media can be...
View ArticleYouTube’s Traffic Comes From Mobile (what does this mean for you?)
With the proliferation of mobile devices in recent years, it should come as no surprise that many top websites are reporting users are accessing their sites from mobile devices at a rate which is...
View ArticleHow Gamification Done Right Drives ROI
For better or worse, nearly everyone enjoys a little friendly competition. A study by JWT Intelligence found that 63% of surveyed adults agreed that making everyday activities more like a game would...
View ArticleContent Marketing and Digital Platforms for 2014
As we enter 2014 and 2013 has come to an end, marketers now look forward to try to predict what the following year has in store for them. For many within digital marketing, 2014 will be the year of...
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